Dec 15, 2025 · 26 min
In the final VoX of 2025, Max and Elke reflect on the year that was in experiential marketing and discuss 2026's industry-shaping trends. They explore the role of humor, the impact of AI, community-centric brand building, and the balance between data-driven creativity and intuition. The conversation culminates in bold predictions for the future of marketing, emphasizing the importance of human connection and meaningful experiences. We'll see you in January!