← The Veteran Entrepreneur Masterclass Podcast
Mar 9, 2023 · 48 min
The thrill of starting your own business and being your own boss is a dream for many. However, entrepreneurship is a challenging journey. It takes more than just an innovative concept to succeed. As entrepreneurs, particularly financial advisors, how can you overcome the barriers and secure success in your business? In this episode of the Veteran Entrepreneur Masterclass podcast, Matt Halloran joins Brett Henderson for another conversation about entrepreneurship. A former business and life coach to top advisors, Matt talks about what motivated him to start ProudMouth, the biggest lesson he learned from his entrepreneurial journey, and how to achieve success in the business world. Matt is the Partner and Chief Relationship Officer at ProudMouth, Influence Accelerator & Podcasting Expert, and host of the Top Advisor Marketing Podcast. Matt has helped 5,000+ advisors understand how to create trust and build rapport with prospects they haven't even met yet. He studied how people communicate for over 20 years, was featured in The Wall Street Journal as a digital communication expert, and wrote "The Social Media Handbook for Financial Advisors" – the first social media book dedicated to financial services. Matt has hosted and been on 1,000+ podcasts. He's also the host of ProudMouth's podcast, the Top Advisor Marketing Podcast, where he shares marketing strategies tailored for advisors and connects with top industry leaders. Matt has now combined his extensive knowledge and expertise in business and coaching with one of his passions: podcasting. In This Episode 00:38 - How Brett Henderson got into podcasting 04:25 - Backstory of Matt Halloran 08:37 - How Matt transition from military to civilian life 13:12 - What motivated Matt to start ProudMouth 18:42 - The biggest lesson Matt learned from his entrepreneurial journey 23:05 - What makes Brett's business successful 27:54 - Matt's thoughts on why Brett is at the forefront of financial services 32:32 - Matt's advice for entrepreneurs 40:13 - Why knowing your purpose is important 44:30 - What Giselle has learned over the years in the financial services industry Favorite Quotes 20:25 - "I sell to people who have consumed so much of our content that they come in mostly pre-sold. I would rather have the right people come to me and buy from me than me having to go out and make hardcore sales." - Matt Halloran 24:44 - "The number one thing most people don't do in the sales world is called the principle of reciprocity. If you do something nice for somebody, they expect you to ask them to do something nice for you." - Matt Halloran 33:28 - "Try to be a little more patient with everybody because you don't know the struggles that just happened before they came into your life." - Matt Halloran 35:12 - "Entrepreneurs are a different breed. Do not expect any of your team members to have even a millionth of a percent of the risk, passion, hours, and discipline entrepreneurs are willing to take. Because if they did, they'd be doing it themselves." - Matt Halloran 43:01 - "The entrepreneurial journey is an ebb and flow, and you have to learn how to ride those waves. When you can learn how to ride those waves, that's when success happens." - Matt Halloran Connect with Matt Halloran LinkedIn Twitter ProudMouth Connect with Brett Henderson: 310-491-7975 Swe90.com LinkedIn: Brett Henderson Strategic Wealth Endeavor Listen to The Veteran Entrepreneur Masterclass Podcast Apple Podcast Spotify Google Podcast